Lead Paid Media Strategist – Los Angeles, CA at JustWatch Full Time

Responsibilities

• Independently set up and steer campaigns for clients using custom-built internal tools.
• Ensure successful campaign rollout, monitor performance across various social platforms, and maintain high quality and accuracy.
• Create media plans and allocate budgets effectively across available channels.
• Continuously optimize campaigns and internal tools through innovative ideas and market research.
• Collaborate with Sales and Business Intelligence teams to generate industry-leading campaign insights.
• Work closely with B2B clients and media agencies to meet campaign objectives.

Requirements

• 3+ years of experience in paid online marketing and/or media buying.
• Expertise in paid social media platforms such as Facebook Business Manager, Instagram, TikTok Ads, as well as GDN, Google Analytics, Google Ads, DV360, etc.
• Strong analytical skills to interpret data and derive actionable insights.
• Experience managing budgets across programmatic or social media advertising channels.
• Familiarity with the entertainment industry, particularly film, TV shows, and sports content.
• Proactive mindset with a hands-on attitude and decisiveness in demanding situations.
• Ability to work independently, learn quickly, and lead team development.
• Problem-solving orientation to adapt to dynamic advertising landscapes.
• Excellent communication and collaboration skills for cross-functional teamwork.

Benefits

• Fully remote opportunity with primary location in Los Angeles.
• Salary range: $75,000 – $100,000 per year.
• Permission-less environment focused on delivering value and innovation.
• Emphasis on personal and professional growth in a collaborative setting.
• Opportunity to work with leading movie studios and streaming companies globally.